Keisha Jeremie grew raised in paradise on a Bahamas island, where she acquired a love for the island’s fruits and spices. Keisha was far from home and the pleasant atmosphere where she was reared when she went away to study at the University of Virginia. Her first batches of homemade applesauce were produced to help her get through the harsh winters on the East Coast.
Keisha improved her applesauce recipe over time by adding fruits from the guava and tamarind trees she recalled as a young island kid. Guava was blended with the applesauce, transporting her to the Bahamas. She could smell the summer wind and felt at ease, as if she were at home, sitting beneath a fruit tree, carefree. Sanaia Applesauce would transport people to their own little paradise, so she set out to find exotic tastes that would go well with green apples.
Sanaia Applesauce began with Keisha investing $500,000 of her own money. She couldn’t leave her full-time job as a human resource professional to give her whole attention to her new firm since she was financially supporting her parents and siblings. She went on Shark Tank to see if she could acquire the funding and assistance she needed to launch Sanaia Applesauce.
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Shark Tank’s Sanaia Applesauce
Season 10 Episode 2 of Shark Tank
Keisha started her Shark pitch by explaining how she intended to shake up the applesauce business, which had hitherto been sold nearly exclusively to little children and the elderly (or with pork chops on an episode of The Brady Bunch). She aspired to do for applesauce what the yoghurt business accomplished for yoghurt: carve out a niche.
Sanaia Applesauce is created with organic green apples baked into six taste sensations, according to her, and maybe sold as a “grown-up” form of applesauce suitable for adult snacking. Keisha had been frugal with her money while she learnt all she could about the profession.
Sanaia Applesauce comes in two different packaging options: a glass jar and a yoghurt-like plastic cup. A six-month test pilot earned roughly $40,000 in sales, demonstrating to Keisha that her applesauce innovations had a market. She was seeking a $150,000 investment from the Sharks in return for a 15% stock stake in Sanaia Applesauce.
Beginning With Sanaia Applesauce, Shark Offers Are Being Made
Keisha informed the Sharks that she went to a trade exhibition with Sanaia Applesauce, which attracted the attention of several major corporations. The Sharks warned her that showing interest in a product isn’t the same as receiving orders. She also said that she was working on a contract to start selling Sanaia Applesauce on Amazon.
Barbara is the first to put up a business plan for a $150,000 investment in Sanaia Applesauce. Keisha was requesting a staggering 75% controlling stake in the firm. Keisha politely refused the offer.
Kevin was concerned that Keisha had not quit her work as a human resources manager at a Fortune 500 firm to focus solely on Sanaia Applesauce. She said that she has been caring for and assisting people for many years. This was the first time she was working for herself, and she had put all of her funds into the venture. She was not about to do anything that would risk her family’s security and safety.
Robert related his troubles in the early years of his business career when he had a mortgage and a small kid to support, her. He and Kevin argued over how much devotion is required to run a successful company and whether Keisha had shown enough of it up to this time.
The Sharks appeared to love the Sanaia Applesauce sampling, and they were all delighted with Keisha’s presentation. Mark had doubts, like the rest of the panel, but he believed he had the resources to assist her in making Sanaia Applesauce a success. He offered her $150,000 in return for 25% ownership of the company. She agreed without hesitation, and a bargain was struck.
What Happened To Her? After Shark Tank, Sanaia Applesauce
Keisha has quit her employment as a human resources executive after appearing on Shark Tank. Instead of concentrating on Sanaia Applesauce, she went to work for Tory Burch, a New York fashion designer.
There are no signs at the time of this writing. Mark finished his research and started collaborating with Keisha and Sanaia Applesauce. Although the product is not now available on Amazon, it is accessible at hundreds of Walmart stores around the country.
Sanaia Applesauce’s website is still up and running, and the company maintains a social media presence, although just two types are now available for purchase.
Disclaimer: This material is for informative purposes only; Royal Pitch is not linked with Sanaia Applesauce, Shark Tank, or any of its subsidiaries.
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